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Kevin Zicherman

Selling WiFi Marketing to Beauty Salons

Your digital marketing agency is sitting on a goldmine. A quick search of area salons will likely yield dozens of prospective clients—business owners who could benefit greatly from WiFi marketing service. Your agency can leverage the salons’ guest WiFi to improve customer communications and execute targeted marketing campaigns. The benefits of WiFi marketing are easy

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Kevin Zicherman

How WiFi Marketing Can Help Hotels Rebound During the Pandemic

The pandemic has had a devastating impact on the hotel industry. If your agency has clients that own hotels, you can be sure that those businesses are struggling. As a marketer, you can help hospitality clients rebound. In this article, we’ll explain a two-pronged approach to increase clients’ hotel bookings. The strategy involves two simultaneous

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